Published 10 October 2024
New Frontier | £12.99 | Hardback | 3+
“I’ve lost track of the number of books I’ve read to my daughters over the last decade but I’ve always dreamed of creating one of my own. So I’m very excited to be launching my first children’s book with New Frontier ! ‘Fifi & Friends’ is particularly special to me as it’s inspired by my own family and experiences. Having grown up in the male-dominated world of Formula 1, I wanted to show young readers that anyone can enjoy cars and mechanics. I hope that Fifi’s adventures inspire not only a new curiosity in this environment for children everywhere but also helps unite everyone in embracing their own individuality.”
Tamara Ecclestone Rutland
Fifi & Friends: The Super Car Race is an action-filled picture book that champions curiosity and determination, inspired by Tamara’s experiences growing up in the world of Formula 1, as well as her own daughter’s passion for cars. For ages 3 and above, the series will help foster an interest in STEM topics from an early age.
Fifi is a little girl who LOVES nothing more than tinkering about in her go-kart, whether it’s fitting a new engine, inflating the tyres or painting it a shiny new pink. With a SUPER CAR RACE in the afternoon, Fifi’s knowledge is soon put to the test! Can she help her friends before it’s too late? Join Fifi & Friends as they whizz around the track and discover what friendship is all about.
About Tamara Ecclestone Rutland:
Tamara Ecclestone Rutland is the proud mum of two daughters, Sophia and Serena. She has spent her life in the spotlight as a model, businesswoman and TV personality across a host of shows, including the much-loved series Tamara’s World. However, Tamara would say her greatest and most enjoyable achievement is being a mum. Ever since she was born Tamara has been submersed in the world of racing cars – as daughter of F1 legend Bernie Ecclestone – so it feels only natural that her first series of children’s books is born through the eyes of her eldest daughter’s passion for cars too. While everyone loves the idea of a race, Tamara is passionate about teaching the younger generation how everyone should be treated with love and respect no matter their background, ability, gender or hobby. You can contact Tamara on Instagram @tamaraecclestoneofficial.
About Amy Zhing
Amy grew up in the city of Plymouth in Devon, England. She studied fine art at university but realised a career as an award-winning fine artist was far too serious for her. So, she has decided to try and make it as an award-winning illustrator instead! Amy can be contacted on Instagram @amyzhingart and www.behance.net/amyzhing.
About New Frontier:
New Frontier Publishing is an award-winning children’s publisher based in London with a sister company in Sydney. Under three imprints, Catch a Star, Bright Stars and Little Steps, New Frontier publishes board books, picture books, junior fiction and middle grade fiction. New Frontier is proud to publish debut authors alongside well-known talent, creating books children will want to read again and again.
For media enquires please contact MIDAS:
Phoebe Williams | phoebe.williams@midaspr.co.uk | +44 (0)20 7361 7860
